Identity & Digital
A Creative Team led the full redevelopment of the VRCA website in 2017 and managed their entire online presence across the website and four social media channels — Twitter, Facebook, Instagram, and LinkedIn.
The social media program delivered measurable results: a 75% increase in following between 2017 and 2018. The engagement reflected a consistent, strategically managed voice across every platform.
Work also encompassed organizational branding and print material design — keeping the VRCA's communications cohesive whether digital or physical.